|
BrandStrike is unique in being involved in all aspects of brand protection from asset registration (Trademarks and domains) through to worldwide monitoring, investigation and enforcement of brand abuse. We are able to bring this broad view of brand protection to any organisation and help them formulate a strategy involving the whole company.
?xml:namespace>
Our approach is based on workshops containing the key decision makers across a company in which an outline strategy is devised. If required, we can then work with the organisation to further develop the strategy and its implementation.
?xml:namespace>
The actual attendees, time involved and content of a workshop is generally client driven. Typically as a minimum marketing and legal are involved with other departments included on an adhoc basis. There is normally a follow up meeting to review the outline strategy and discuss next steps.
|